This website (www.elitekl.co.uk), including its related sub-domains (the “Website“), is operated by Elite KL Ltd (“Elite KL”, “our“, “us” or “we“) whose registered address is Elite House, Sandy Way, Amington Industrial Estate, Tamworth, B77 4DS.
- What personal information do we collect about you
- How do we use the personal information we collect about you?
- What is our legal justification for using your personal information?
- With whom do we share your personal information?
- How is your personal information transferred outside of the EEA?
- How long do we keep your personal information for?
- How do we keep your personal information secure?
1. What personal information do we collect about you?
Depending on how you interact with the Website, we will collect and use any of the following information about you and we refer to this as “Personal Information” throughout this policy:
1.1 Personal information that you give to us when using the online forms provided on our Website:
(a) When you send a message to contact us using the Website we collect the following categories of personal information: your name, company, phone number, email address, country and any other personal information you include within your message to us.
1.2 Personal information that we collect about you:
Each time you visit the Website we will automatically collect any of the following information:
(a) Technical information, including the Internet protocol (IP) address used to connect your computer to the internet, domain name and country which requests information, the files requested, browser type and version, browser plug-in types and versions, operating system and platform; and
(b) information about your visit, including the full Uniform Resource Locators (URL) clickstream to, through and from our site (including date and time), time and length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), methods used to browse away from the page, traffic data, location data, weblogs and other communication data and information provided when requesting further service or downloads.
2. How do we use the personal information we collect about you?
We will use your personal information only as necessary for any of the following purposes:
(a) To allow you to access and use the Website;
(b) To provide technical support;
(c) To ensure the security of our services and our Website;
(d) To recognise you when you return to our Website;
(e) To ensure that the Website is functioning correctly and to monitor, investigate any bug with, and improve the Website;
(f) To provide you with the information, products and services that you request from us;
(g) To provide you with a tailored service and to recognise you when you return to our Website;
(h) To improve your user experience;
(i) If you have consented or, otherwise, if it is in our legitimate interests, for business development and marketing purposes, to contact you (including by email or post) with information about our products and services which either you request, or which we feel will be of interest to you (including newsletters), but only where you have consented to this; and
3. What is our legal justification for using your personal information?
(b) our use of your personal information is necessary for complying with our legal obligations: for example, if we are requested to disclose your personal information to regulatory bodies or law enforcement authorities; or
(c) where neither (a) nor (b) apply, use of your personal information is necessary for our legitimate interests or the legitimate interests of others (for example, to ensure the security of our Website). Our legitimate interests are to:
(i) run, grow and develop our business;
(ii) detect and prevent fraud;
(iii) operate our Website and keep our Website and IT systems secure;
(iv)conduct marketing, market research and business development;
(v)providegoods and services to our customers, provide customer services and to know the customer that we are providing services to; and
(vi) conduct internal group administrative activities, as described in section 4 below.
3.2 If we rely on your consent for us to use your personal information in a particular way, but you later change your mind, you may withdraw your consent by contacting us at GDPR@elitekl.co.uk and we will stop doing so. However, if you withdraw your consent, this may impact the ability for us to provide services to you.
4. With whom do we share your personal information?
4.1 We do not sell, rent or lease your personal information to third parties. We will only share your personal information with the following recipients in the following limited circumstances:
(a) In order to provide and maintain the Website, we will share personal information with our trusted service providers for them to deliver technical, IT, hosting, logistical or administrative services and process the data for us in accordance with our instructions, and we will ensure that the recipient has appropriate security and confidentiality measures in place to protect the personal information;
(b) To the extent required or authorised by law, if we think it is necessary to comply with the law or if we need to do so to protect or defend our legal rights, or the rights of others (including to investigate and protect our users from fraudulent or unlawful use of the Website), we will share your personal information with third parties requiring information for legal reasons or third party investigators, authorities, regulators or law enforcement bodies.
(c) Your personal information will be shared with any member of our parent company group where we consider that it is in our legitimate interests to do so for internal administrative purposes (for example, ensuring consistent and coherent delivery of services to our customers, corporate strategy, compliance, auditing and monitoring, research and development and quality assurance).
4.2 We will also disclose your personal information to third parties:
(a) where it is in our legitimate interests to do so to run, grow and develop our business:
(i) if we sell or buy any business or assets, we will disclose your personal information to the prospective seller or buyer of such business or assets;
(ii) if our parent company or substantially all of its assets are acquired by a third party, in which case personal information held by Elbit will be one of the transferred assets;
(b) to enforce our contract with you, to respond to any claims, to protect our rights or the rights of a third party, to protect the safety of any person or to prevent any illegal activity; or
(c) to protect the rights, property or safety of the Elbit Group, our employees, customers, suppliers or other persons.
5. How is your personal informationtransferred outside of the EEA?
5.1 The personal information will be used, stored and/or accessed by staff operating outside the EEA working for us, other members of our parent company or third party suppliers. This will be for the purposes listed in section 2above, the provision of our services to you or your employer, the processing of transactions and/or the provision of support services. Further details about who we share personal information with are set out in section 4 above.
5.2 When transferring personal information outside the EEA, we will usually:
(a) in accordance with Article 46.2 of the General Data Protection Regulation (GDPR), include the standard contractual clauses approved by the European Commission for transferring personal information outside the EEA into our contracts with those third parties (you can find further information about standard contractual clauses here); or
(b) in accordance with Article 45 of the GDPR, ensure that the country in which your personal information will be handled has been deemed “adequate” by the European Commission (you can find further information about adequacy decisions here).
5.4 Further details on the steps we take to protect your personal information, in these cases, is available from us on request by contacting us by email at GDPR@elitekl.co.uk at any time.
6. How long do we keep your personal information for?
Subject to your right to have your personal information corrected, not further processed or deleted in accordance with section 8below, and in accordance with our data retention policy (which can be provided upon contacting GDPR@elitekl.co.uk, we will retain all your data for one year from your last use of the Website;
7. How do we keep your personal information secure?
7.1 The security of your personal information is of paramount importance to us. We shall use appropriate technical and organisational measures to protect personal information against accidental or unlawful destruction or accidental loss, alteration unauthorised disclosure or access. All information that is collected through the Website is processed on secure data servers.
7.2 In the course of provision of your personal information to us, your personal information is likely to be transferred over the internet and/or stored on a cloud-based server. Although we make every effort to protect the personal information which you provide to us, the transmission of information over the internet and storage in a cloud-based server is not completely secure. As such, you acknowledge and accept that we cannot guarantee the security of your personal information transmitted to our website and that any such transmission is at your own risk.
8. What choices and rights do you have regarding your personal information?
(a) confirm whether or not personal information about you is being processed;
(b) provide you with further details about how we process your personal information;
(c) provide you with a copy of any data which we hold about you;
(d) update/correct any of your personal information;
(e) delete any personal information which we hold about you;
(f) restrict the way that we process your personal information;
(g) consider any valid request to transfer your personal information to a third party provider of services (data portability);
(h) consider any valid objections which you have to our use of your personal information.
8.2 We will consider all such requests and provide our response within a reasonable period (and in any event within any time period required by applicable law). Please note that those rights do not always apply and there are certain exceptions to them. We will also need you to confirm your identity before acting on certain requests.
8.3 If you have a complaint about how we use your personal information, we would always prefer you to contact us first. However, you may also make a complaint to your local data protection authority in the EU country where we are based or where we monitor your behaviour. If you are unsure which data protection authority to contact, please contact us at GDPR@elitekl.co.uk